Pune, June 26, 2022: Union Minister of Information and Broadcasting Anurag Singh Thakur said that the rapidly expanding digital infrastructure in the country and the ongoing advances in the AVGC (animation, visual effects, games and comics) sector have the potential to Promoting India as the preferred post-production center of the media and entertainment industry.
Shri Thakur delivered the keynote speech at the National Conference on ‘Changing Landscape of Media & Entertainment 2022’ organized by Symbiosis Skill & Professional University in Pune, saying: “Across the country and in the US, a solid digital foundation for the AVGC sector is emerging The government has established an AVGC sector task force to develop world-class creative talent to meet national and global demand.”
The minister said the media and entertainment ecosystem is a future sector which is expected to generate Rs. 4 crore annually by 2025 and reach a $100 billion or Rs. 7.5 crore industry by 2030. He further said that the Indian government has designated audiovisual services as one of the 12 champion service sectors and announced important policies aimed at fostering sustainable growth.
The minister said the radio, film and entertainment industries have a huge job opportunity as we leap into the digital age of creating quality content. “Many job roles have emerged in this field – video editing, color correction, visual effects (VFX), sound design, rotoscopy, 3D modeling, etc. “Each job role in this sector requires specific skills and competencies. It is imperative that industry and academia come together and develop programs relevant to the needs of this sector,” he said. Thakur said the government is also exploring new partnerships with the private sector to ensure Indian students keep up with upcoming technology trends in the sector.
Thakur said Prime Minister Narendra Modi’s enthusiasm for technology has created an oasis of opportunity to give wings to youth’s ambitions, and the prime minister’s ambition to empower youth has been realized through the Skill India Mission, which aims to do so , train 40 million young people in market – relevant skills .
Speaking about the 75 Creative Minds of Tomorrow project carried out during the International Film Festival of India 2021, Thakur said that several of these talents contributed creatively to the media and entertainment sector and founded some successful start-ups.
Speaking about the growing startup ecosystem in India, Thakur said even during the Covid pandemic, India is adding up to 50 unicorn startups, which speaks volumes about India’s entrepreneurial spirit. The minister said he hoped that more and more start-ups would also emerge from the talent pool of leading film schools such as FTII and SRFTI.
India as a global content hub
Thakur said that the content creation industry in India has experienced a massive boost with Digital India, saying, “With quality content, easy access and an eager audience, India is poised to tell its own success story and become a hub for the creation of.” to become content”. Thakur went on to say that going beyond our current focus on main characters, the behind-the-scenes technicians’ efforts should be properly recognized and rewarded.
Oscar- and BAFTA-winning sound designer Resul Pookutty was the guest of honor at the National Conference. He said educational institutions should revitalize the ancient Indian tradition of instilling wisdom in students so they can face the outside world, in addition to developing skills.
Emerging Opportunities in Animation, VFX, Gaming and Comics, Opportunities in OTT, TV and Film Production, Augmented Reality/Virtual Reality Immersive Media Skills, etc. were the main themes of the National Conference. Among those in attendance were the who’s who of the media and entertainment industry, Dr. SB Majumdar, Chancellor of Symbiosis Skills and Professional University, Pro-Chancellor Dr. Swati Majumdar, Vice Chancellor Dr. Gauri Shiurkar.